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Blog post 
Building Company Culture Guide: The Complete Framework for Creating a Strong, Intentional Organizational Culture
Build company culture that drives business results. Learn 8 elements of strong culture, proven strategies, and how to measure culture through growth.
Frequently Asked Questions
What is company culture?
Company culture is the shared values, behaviors, norms, and practices that define how people work together in an organization. It is how decisions get made, how people treat each other, what is rewarded and what is penalized, and what is acceptable or unacceptable. Culture is ultimately defined by the patterns of behavior that leadership tolerates and models.
How do you build a strong company culture?
Build company culture by defining explicit values with specific behaviors, hiring for culture add rather than culture fit, recognizing behaviors that demonstrate values, removing people who consistently violate them, and measuring culture through engagement data and performance patterns. Culture is built through repeated actions and decisions, not through posters and mission statements.
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